POTTERY BARN KIDS

Looking through a Pottery Barn Kids catalog, the bedrooms are all clean and pretty, which is unlike an actual child's room.

We wanted to create a catalog that would flip the brand on its head.

Art Direction: Dominique Angelo + Jacob Hirsch

Copywriting: Jacob Hirsch

Ideation: Riana Greene + Jacob Hirsch + Dominique Angelo

THE CATALOG

When the user scans over the catalog with their phone, the images of messy rooms clean themselves.

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THE APP

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The Pottery Barn Kids app can be downloaded via the catalog. It gives parents digital coupons every time their child cleans their bedroom.