THE NORTH FACE

VERTICLE RUNWAY

To show their innovative designs for women’s apparel, North Face will host a fashion show with a runway that scales the North-West face of Half Dome in Yosemite Park. Professional climbers will “model” North Face gear to demonstrate what these clothes are designed to do. An event will be hosted as well as a live feed for at-home viewers.

Art Team: Jacob Hirsch - Dominique Angelo - Ackshita Senthilnathan

Copy Team: Danny Lotito - Cheridan Arthur - Marley Davis

EVENT POSTER

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PRINT ADS

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OOH

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YOUTUBE AD

MERCH

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